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The inevitable trend of internationalizing Chinese cuisine: As a traditional delicacy with thousands of years of history, Chinese cuisine not only reflects the wisdom and aesthetics of the Chinese nation but also represents a form of cultural soft power. In today’s global multicultural era, people around the world are curious and enthusiastic about foreign flavors. This event, held against such a backdrop, provided a brand-new international stage for the Chinese restaurant industry, allowing tradition and modernity, East and West, to engage in a perfect dialogue at the dining table. Through deep exchanges between China and the United States, American consumers can better understand Chinese culinary culture, paving the way for Chinese restaurant brands to go global.
Event highlights, in-depth exchange, and collaborative development: This event, themed "Integrate into the Mainstream, Co-create the Future," aims to break the traditional label of Chinese cuisine in the international market. At the event, elites from both the Chinese and American restaurant industries engaged in close dialogue, jointly discussing development strategies and trends in the local U.S. restaurant market, striving to find new growth points in the global restaurant market. The face-to-face exchange between the founders and management of China’s top Chinese restaurant enterprises, organized by the Business Section of the U.S. Embassy in Beijing, and the presidents of various branches of the American Culinary Federation along with many veteran chefs not only built a platform for information exchange and resource sharing but also helped establish bridges for long-term cooperation.
In this process, the event relied on industry standards from authoritative organizations such as the ACF, aiming to address the talent shortage issues faced by the Chinese restaurant industry during its development. Whether it is back-of-house technical talent or front-of-house management personnel, close cooperation and experience sharing between both sides will provide more systematic training and reserves. This mutually beneficial development model not only enhances the overall standing of Chinese cuisine in the U.S. market but also accumulates valuable experience for talent development in the global restaurant industry.
Talent development and investment opportunities, creating a win-win situation: Talent shortage has always been a major bottleneck in the internationalization process of Chinese cuisine. Currently, from exquisite culinary techniques in the kitchen to high-quality service at the front desk, fresh talent is urgently needed. During the event, experts engaged in heated discussions on how to participate in and promote talent training in the restaurant industry. By adopting American local restaurant management concepts, Chinese restaurant enterprises can not only improve the talent ecosystem but also gain an advantage in fierce market competition.
At the same time, the high-return initial investment opportunities in the North American market also became a focal point for the participants. Chinese restaurant enterprises, leveraging this platform, are seizing future market opportunities to achieve brand building and market expansion. This move further reflects the emphasis placed by the new U.S. government under President Trump on the American investment market and the creation of American job opportunities. This integrated development model of industry, talent, and investment undoubtedly provides new momentum and broad prospects for Chinese culinary culture to go global. Integrate into the mainstream, envision the future
"Integrate into the Mainstream, Co-create the Future" is not only the slogan of this event but also the action guide for the international development of Chinese cuisine. With the deep cooperation of authoritative organizations such as the American Culinary Federation, Chinese restaurant enterprises can stand on the shoulders of industry giants, leveraging mature industry standards and market experience to continuously enhance their competitiveness. This event has built a solid platform for Chinese cuisine to enter the international mainstream market, not only demonstrating the unique charm of Chinese culinary culture but also showcasing the confidence and responsibility of Chinese restaurant enterprises in the process of globalization.
Looking ahead, Chinese culinary culture will achieve leapfrog development in more areas. Enterprises must not only continually innovate in products and services but also continuously invest in brand building, talent development, and international cooperation. With the deepening exchange and cooperation between China and the United States, Chinese cuisine will not only win more favor among American consumers but also establish a distinctive and dynamic culinary culture image worldwide.
In summary, the New York press conference and welcome dinner were not only an industry event but also an important practice of the internationalization strategy of Chinese cuisine. Through this platform, the Chinese and American restaurant industries achieved deep integration and collaborative development, jointly contributing wisdom and strength to the creation of an Asian restaurant system with international influence. As the event’s theme indicates, only by truly integrating into the mainstream can we co-create the future; and the active promotion by the Business Section of the U.S. Embassy in China has paved a solid and expansive road for Chinese culinary culture to go global.